Why online marketing is important? Investing a lot of time and resources in your website or online shop is not enough to get your digital business off to a good start. Businesses should also consider online marketing. Online marketing – what is it? Basically it's very simple. Online marketing is just marketing. Nothing has changed in terms of the core essence. It's about building a relationship with potential prospects and customers and making the brand, product or service known. Ideally, this relationship develops and leads to a purchase. Benefits of online marketing Without an audience, no customers and without them, no sales. In other words: The company needs the attention of its potential customers. This is achieved through online marketing. Here are some advantages at a glance: Customer acquisition and customer retention The Internet is an important medium for users. Many consumers obtain information about products and services on the Internet. The company should use thes...
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